United Nations Sustainable Development Goals
The Morphbag by GSK is a proud member of the United Nations Fashion & Lifestyle Network which is set to promote the United Nations’ Sustainable Development Goals ("SDGs") within the Fashion Industry.
The Conscious Fashion Campaign represents a unified language and framework for the Fashion Industry aimed at responsible production and consumption.
This report captures key highlights from company data that demonstrates the SDGs Goals that are important to GSK BESPOKEDESIGNS LTD and are being monitored as well as pro-actively worked towards.
The following SDGs have been identified as key drivers for our business, more specifically key targets that align with our business model and desired impact have been mapped out below.
SDG Goal no: 12
Ensure sustainable consumption and production patterns, is about doing more and better with less.
Creating multi-functional designs with maximum versatility to promote slow fashion / buying less.
It is also about decoupling economic growth from environmental degradation, increasing resource efficiency and promoting sustainable lifestyles.
Specific Target: 12.5
By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse through careful selection of manufacturer and suppliers
Specific Target: 12.8
Slow fashion advocacy through social media, blogs, newsletters. Development of designs that specific to individual lifestyle-needs, are versatile and multi-functional so that customers are encouraged to buy less.
Key measurements for our business: Number of social media posts, blogs and newsletter that bring awareness on importance of considerate consumption, research of materials that can be recycled.
Recorded Impact: Creation of new designs that multi-functional and versatile to reduce the need to buy more than necessary.
Continuous improvement of all packaging.
SDG Goal no: 13
Take urgent action to combat climate change and its impacts.
Specific Target: 13.3
Improve education, awareness-raising and human and institutional capacity on climate change mitigation, adaptation, impact reduction and early warning.
Key measurements for our business: promoting sustainable life style though social media, interviews, blogs, newsletter and joining forces with like mided communities.
Recorded Impact: Number of social media posts, blogs and newsletter that bring awareness and educate on the correlation between cattle farming, deforestation and climate change.
SDG Goal no: 15
Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt and reverse land degradation and halt biodiversity loss
Specific Target: 15.1
Amazon Rainforest plays an important part in regulating the world's oxygen and carbon cycles as it produces approximately 6% of the world's oxygen and also acts as a carbon sink by readily absorbing large amounts of carbon dioxide from the atmosphere.
To promote the reforestation of the Amazon Rainforest by educating about the impact of cattle farming and planting trees with every purchase.
Specific Target: 15.4
To promote the reforestation of the Amazon Rainforest through tree planting to also ensure conservation of its ecosystem and biodiversity.
Key measurements for our business: continuous research for increasingly sustainable, bio-degradable and ethical materials, planting trees to offset carbon offprint of every purchase, use of 0 carbon footprint couriers.
Recorded Impact: #onetreeplanted
SDG GOAL no 17:
Strengthen the means of implementation and revitalize the global partnership for sustainable development.
Specific Target: 17.11
Significantly increase the exports of developing countries.
Key measurements for our business: Looking to produce in developing countries.
Recorded Impact: Contracting artisans in developing countries for the creation of the new collection by 2024
SDG GOAL no 5:
Achieve gender equality and empower all women and girls.
Our Customisable Icons Collection proudly supports Sustainable Development Goal 5, placing talented female artisans at the heart of our creative process. By providing economic opportunities and recognizing their craftsmanship, we help empower these women, support their families, and strengthen their communities — advancing gender equality through sustainable fashion.
Specific Target 5.4:
Recognize and value unpaid care and domestic work through the promotion of shared responsibility within the household and family.
Our collaboration with female artisans helps create fairly paid work opportunities that are flexible enough to accommodate their family responsibilities. By providing sustainable income, we support economic independence without compromising their role within their households, helping to balance work and family life.
Specific Target 5.a:
Give women equal rights to economic resources, property, financial services, and natural resources.
Through our partnership with a Peruvian social enterprise, we ensure that female artisans receive fair pay for their work, strengthening their economic position within their households and communities. This direct access to income and resources fosters financial independence and empowers women to invest in their families' futures, contributing to greater gender equality in local economies.
Specific Target 5.b:
Enhance the use of technology to promote the empowerment of women.
By showcasing the artisans’ craftsmanship on digital platforms, we help increase their visibility and access to international markets, ensuring their skills and stories reach a global audience. This digital presence not only amplifies their work but also creates new economic opportunities, further empowering them.