The Morphbag by GSK

The judges said:

“Classic, simple, chic, and versatile. Plus, it’s vegan friendly and constantly increasing its sustainability. What else do you need?”

Eluxe Magazine announced the winners of the 2021 Eluxe Awards and I am delighted that my brand, The Morphbag by GSK has received the award for the Best Ethical Fashion Brand.

In 2019, just after the launch of the Morphbag, we were nominated in two different categories (Vegan Fashion Brand and Emerging Fashion Brand).

Then in 2020, when the Morphbag won Best Slow Fashion Brand Award, the judges described my brand as

"This is a really innovative concept, and really, it's the only bag you need in your wardrobe !"

This description described my Mission to the T.

This year the judges' beautifully put into words the brand's ethos: “Classic, simple, chic, and versatile. Plus, it’s vegan friendly and constantly increasing its sustainability. What else do you need?”

I feel honoured and humbled to receive this recognition of my work and a big thank you to the judges Noah Ben Moshe (aka Style With a Smile) for sponsoring my brand's nomination in 2020 and Sruti S Raman (aka Love and Blossoms) for sponsoring my brand's nomination in 2021.

Last but not least, thank you for everyone around me for their unconditional support in my sustainable journey.

You can read what the judges said about us and about the amazing winners of the other categories in this article HERE